Tim Hortons Roll Up The Rim is an iconic promotion that has become synonymous with the Tim Hortons experience for millions of customers. Since its inception, Roll Up The Rim has been a highly anticipated event, marking a significant moment in the Tim Hortons calendar. This promotion holds a special place in the hearts of Tim Hortons patrons, embodying a sense of excitement, anticipation, and community engagement.
The Roll Up The Rim promotion was first introduced by Tim Hortons in 1986 as a creative way to engage customers and reward their loyalty. Over the years, it has grown into one of Canada’s most recognized and beloved promotional campaigns, eagerly awaited by coffee lovers and Tim Hortons enthusiasts across the country. What started as a simple concept has evolved into a cultural phenomenon, with customers eagerly rolling up their coffee cup rims in hopes of winning exciting prizes.
For Tim Hortons customers, Roll Up The Rim is more than just a promotional event; it’s a tradition that symbolizes the start of spring and a sense of community. The promotion brings people together as they share their excitement, compare prize wins, and celebrate the joys of winning with friends, family, and colleagues. Roll Up The Rim fosters a sense of camaraderie among customers, creating memorable experiences and lasting connections within the Tim Hortons community.
Tim Hortons Roll Up The Rim Canada
Tim Hortons’ Roll Up the Rim to Win (RUTR) has been a cherished Canadian tradition for over 35 years. More than a simple cup, it’s a national game of chance, a conversation starter, and an opportunity to win fantastic prizes.
Here’s how it works:
- Tim Hortons cups feature a unique rim with a concealed tab.
- When you purchase a qualifying item using your registered Tims Rewards card, you earn a roll.
- Unwrap the tab to reveal your prize, which could range from complimentary coffee or donuts to significant rewards like cars or cash!
The excitement of Roll Up the Rim lies in its diverse range of prizes:
- Food and Beverage: Enjoy free Tim Hortons coffee, donuts, Timbits®, breakfast sandwiches, and more.
- Merchandise: Win Tim Hortons-branded mugs, t-shirts, hats, and other goodies.
- Gift Cards: Receive Tim Hortons gift cards for future purchases.
- Big-Ticket Items: Stand a chance to win electronics, travel packages, and even brand-new vehicles!
In 2020, Tim Hortons adapted the game to a digital format due to the pandemic. By scanning your Tims Rewards card before payment or using mobile ordering, you can earn a digital roll displayed on the Tim Hortons app. Uncover your prize virtually by “unrolling” the rim on the app.
Roll Up the Rim isn’t just about winning; it’s a cultural phenomenon that unites Canadians. People share their experiences, discuss strategies (even if it’s purely luck-based!), and celebrate each other’s victories, adding an element of excitement to their coffee routine.
Tim Hortons assures fans that Roll Up the Rim will continue, possibly evolving its format by integrating physical and digital elements. So, whether you’re grabbing a coffee or scanning your Tims Rewards card, join the fun and discover what’s under the rim. Who knows? You might be just a sip away from a major win!
How It Works?
Roll Up the Rim to Win (RUTR) is a popular promotion by Tim Hortons that has captured the hearts of Canadians for over three decades. This exciting game of chance is not just about enjoying your favorite beverages; it’s also an opportunity to win amazing prizes and rewards.
Description of the Roll Up The Rim Concept:
- Roll Up the Rim involves special Tim Hortons cups with a hidden tab underneath the rim.
- The concept revolves around the excitement of rolling up the rim to reveal potential prizes.
Details on How Customers Participate:
- Customers participate by purchasing eligible drinks such as coffee, tea, specialty beverages, breakfast sandwiches, wraps, or lunch/dinner items.
- These purchases are made using a registered Tims Rewards card, which earns them a roll for each transaction.
Prizes and Rewards Available to Win:
- The prizes vary widely and can include:
- Food and Beverage: Free Tim Hortons coffee, donuts, Timbits®, breakfast sandwiches, and more.
- Merchandise: Tim Hortons-branded mugs, t-shirts, hats, and other goodies.
- Gift Cards: Tim Hortons gift cards for future purchases.
- Big-Ticket Items: This category can include electronics, travel getaways, and even vehicles like new cars!
Roll Up the Rim to Win is not just a promotional event; it’s an experience that adds excitement and anticipation to each visit to Tim Hortons. It’s a chance for customers to win valuable rewards while enjoying their favorite beverages and meals.
How To Play?
1. Tims Rewards Account: Your Tims Rewards account is your key to playing Roll Up To Win™. Whether you use the Tims App or a physical Tims Rewards card, ensure that your account is active and ready to earn rolls.
2. Tims App Advantage: For a smoother and more convenient experience, we recommend using the Tims App. Update the app to the latest version from the App Store or Google Play Store to reveal your rolls seamlessly.
3. Registration Process: If you prefer scanning a physical card, make sure it’s registered by visiting www.timhortons.ca/signup. This step is crucial to unlock the full benefits of Roll Up To Win™.
4. Scan for Tims Rewards: Whenever you visit Tim Hortons and make an in-restaurant purchase, be sure to scan for Tims Rewards using either your physical card or the Tims App. You’ll instantly earn rolls on eligible items.
5. Purchase Eligible Items: Earn rolls by purchasing your everyday favorites, including select Hot and Cold Beverages, Breakfast Sandwiches, Wraps, or Lunch and Dinner items.
6. Bonus Roll Opportunities: With a Tims Mastercard®, you can earn one bonus roll per day (up to one bonus roll daily with an eligible Tims® Mastercard® transaction) and 60 bonus rolls upon opening a new account.
7. Log in to Tims Rewards: Log in to your Tims Rewards account at www.timhortons.ca/signin to start playing. If you haven’t created an account yet, visit www.timhortons.ca/signup and link your physical card using the 16-digit alphanumeric code on the back.
8. Tims Financial $10K Daily Jackpot: Every roll, regardless of the outcome, earns an entry for the Tims Financial $10K Daily Jackpot prize, consisting of $10,000 CAD in Mastercard® Prepaid Cards. Winners are notified weekly via the email linked to their Tims Rewards account.
9. 60th Roll Reveal Prize: To celebrate Tim Hortons’ 60th anniversary, guests who reveal 60 rolls throughout the Contest period are eligible for a chance to win exciting prizes, including Home Hardware eGift Cards, The Bay Promotional eGift Cards, Rakuten Cash, or Tims® Gift Cards.
10. Get Rolling: Enter the Roll Up To Win™ contest, answer a quick skill-testing question, and tap “ROLL NOW” to start revealing your rolls and winning exciting prizes!
Eligible Products
Roll Up the Rim to Win at Tim Hortons encompasses a wide range of beverages, ensuring that customers can participate and potentially win prizes with their favorite drinks. Here’s a breakdown of the eligible products and their descriptions:
List of Drinks that Qualify for Roll Up The Rim:
- Hot Coffees: Regular coffee, espresso-based drinks (latte, cappuccino), mochas, and flavored coffees.
- Iced Coffees: Classic iced coffees, flavored iced coffees, and specialty iced beverages.
- Teas: Hot teas, iced teas, and specialty teas like chai lattes and London Fogs.
- Hot Chocolates: Classic hot chocolate, flavored hot chocolates, and specialty hot chocolate variants.
- Other Hot Beverages: This category includes beverages like apple cider, French vanilla, and more.
- Cold Beverages: While primarily focused on hot drinks, some cold beverages may also be eligible, especially during promotional periods.
Description of Each Eligible Drink and its Availability:
- Hot Coffees: Tim Hortons offers a variety of hot coffee options, including their signature regular coffee brewed to perfection, espresso-based drinks like lattes and cappuccinos, and indulgent mochas and flavored coffees.
- Iced Coffees: Refreshing iced coffees are available in classic varieties and can be customized with flavors for a personalized touch.
- Teas: Choose from a selection of hot teas ranging from traditional black tea to herbal and specialty teas like chai lattes and the popular London Fog.
- Hot Chocolates: Enjoy a comforting cup of hot chocolate, available in classic flavors or with added indulgences like caramel or mint.
- Other Hot Beverages: Tim Hortons’ menu extends to other warm delights such as apple cider, French vanilla, and seasonal favorites.
These eligible products are available at participating Tim Hortons locations, allowing customers to enjoy their favorite beverages while participating in the exciting Roll Up the Rim promotion.
Prizes and Rewards at Roll Up the Rim
Roll Up the Rim at Tim Hortons offers a tantalizing array of prizes and rewards, making each cup of coffee or tea an opportunity for excitement and surprise.
Overview of Prizes:
- Food and Beverages: Win free Tim Hortons coffee, donuts, Timbits®, breakfast sandwiches, and more delicious treats.
- Merchandise: Discover Tim Hortons-branded mugs, t-shirts, hats, and other exclusive goodies.
- Gift Cards: Score Tim Hortons gift cards for future purchases and enjoy more of your favorite items.
- Big-Ticket Items: The grand prizes category can include exciting rewards like electronics, travel getaways, and even vehicles like new cars!
Details on Prizes:
- Grand Prizes: These are the big-ticket items that make Roll Up the Rim thrilling. They can range from electronic gadgets to all-expenses-paid trips and even brand-new vehicles!
- Secondary Prizes: These include free food and beverages, merchandise items like mugs or t-shirts, and smaller rewards that add a touch of joy to your day.
- Bonus Offers: Tim Hortons often includes bonus offers such as extra rolls, exclusive discounts, or special promotions that enhance the Roll Up the Rim experience.
Claiming Prizes:
- Upon winning, customers can claim their prizes by following the instructions provided on the winning tab. This typically involves visiting a Tim Hortons location and presenting the winning tab to the staff.
- For digital wins, such as with the digital Roll Up to Win, winners can redeem their prizes directly through the Tim Hortons app or website, depending on the instructions provided.
Winners are encouraged to check the rules and guidelines for claiming prizes, as each prize category may have specific requirements or timelines for redemption.
More than Just Prizes
Roll Up the Rim to Win (RUTR) at Tim Hortons isn’t just about winning prizes; it’s a cultural phenomenon that brings Canadians together and adds an extra layer of enjoyment to the coffee experience.
- Uniting Canadians: RUTR is deeply ingrained in Canadian culture, becoming a tradition that transcends age, background, and location. It’s a shared experience that fosters a sense of community among Canadians.
- Interactive Activities: The excitement of RUTR goes beyond rolling up the rim. People love to engage in activities like comparing their rolls with friends, family, and colleagues. They discuss strategies (even though it’s mostly luck-based!), share tips, and cheer each other on for wins.
- Celebrating Wins: Winning at Roll Up the Rim, whether it’s a free coffee or a grand prize, is a reason for celebration. It’s not just about the prize itself but the thrill of the win and the shared excitement with others.
- Anticipation and Enjoyment: The anticipation of rolling up the rim adds a fun and suspenseful element to the coffee-drinking experience. It turns a simple act like grabbing a coffee into a moment of excitement and anticipation.
- Community Bonding: RUTR sparks conversations and connections. Whether you’re chatting with fellow customers in line, discussing wins with friends and family, or sharing your excitement on social media, Roll Up the Rim brings people together in a shared love for Tim Hortons and the chance to win big.
In essence, Roll Up the Rim isn’t just a promotional campaign; it’s a cultural touchstone that fosters camaraderie, creates lasting memories, and adds joy and anticipation to everyday moments at Tim Hortons.
Duration and Frequency
Roll Up The Rim (RUTR) is an eagerly anticipated promotion at Tim Hortons that captures the attention of customers across Canada. Understanding the duration and frequency of this promotion helps enthusiasts plan their participation and adds to the excitement surrounding the event.
Duration of the Promotion:
- Seasonal Campaign: Roll Up The Rim typically runs as a seasonal campaign, with its start and end dates varying from year to year. The promotion often aligns with specific seasons, such as winter or spring, adding a thematic touch to the event.
- Announcement Period: Tim Hortons usually announces the start date of Roll Up The Rim through various channels, including social media, advertisements, and in-store promotions. This announcement creates anticipation and signals the beginning of the promotion.
Frequency of the Promotion:
- Annual Occurrence: Roll Up The Rim is an annual occurrence at Tim Hortons, eagerly awaited by customers who look forward to the chance to win prizes and engage in the excitement of rolling up the rim.
- Recurring Theme: While the promotion occurs annually, its theme and specific details may change from one year to the next. Tim Hortons often introduces new elements, prizes, or digital enhancements to keep the promotion fresh and engaging for participants.
- Community Engagement: The annual recurrence of Roll Up The Rim fosters a sense of tradition and community among Tim Hortons customers. It becomes a shared experience that brings people together and generates buzz both online and offline.
Understanding the duration and frequency of Roll Up The Rim allows customers to plan their visits, participate in the promotion, and join in the collective enthusiasm that surrounds this iconic event at Tim Hortons.
Tips and Tricks
Participating in Roll Up The Rim at Tim Hortons can be both thrilling and rewarding. To enhance your chances of winning and make the most out of this popular promotion, consider these tips and tricks.
Suggestions for Maximizing Chances of Winning:
- Participate Regularly: Visit Tim Hortons frequently during the Roll Up The Rim promotion period to increase your chances of rolling up winning tabs.
- Timing is Key: Try to visit during off-peak hours when there may be fewer participants, giving you a better shot at winning.
- Eligible Purchases: Ensure that you purchase eligible products that qualify for Roll Up The Rim, including hot and cold beverages, breakfast items, wraps, and sandwiches.
- Multiple Entries: If possible, make multiple purchases in separate transactions to earn more roll-up opportunities.
- Digital Participation: Take advantage of the digital Roll Up The Rim feature available through the Tim Hortons app for additional chances to win.
- Stay Updated: Follow Tim Hortons on social media and check their website for announcements, special offers, and bonus roll-up opportunities.
Advice on Strategies for Rolling Up the Rim Effectively:
- Gentle Unrolling: When rolling up the rim, do so gently and avoid tearing or damaging the tab, as this could affect your ability to redeem any potential prize.
- Verify Prizes: Double-check the instructions and terms printed under the rolled-up tab to ensure you understand how to claim your prize, if applicable.
- Collect and Redeem: Keep track of any winning tabs and promptly redeem them at participating Tim Hortons locations within the specified redemption period.
- Share the Fun: Engage with friends and family who are also participating in Roll Up The Rim, share tips and strategies, and celebrate each other’s wins.
By following these tips and strategies, you can enhance your Roll Up The Rim experience, increase your chances of winning exciting prizes, and enjoy the camaraderie of this beloved Canadian tradition at Tim Hortons.
About Roll Up To Win
For over 35 years, Canadians have eagerly participated in Tim Hortons’ Roll Up To Win™ promotion, a beloved tradition that offers the chance to win exciting prizes with every visit to Tim Hortons. This iconic promotion has become a staple in Canadian culture, bringing people together over their love for Tim Hortons coffee and treats.
Exciting Prizes: Roll Up To Win™ offers participants the opportunity to win a wide range of prizes, including brand-new all-electric vehicles, luxurious cruises, dream getaways, cutting-edge electronics, valuable gift cards, and millions of Tims® Coffee and donuts. Additionally, this year introduces a new prize category: the 10-Pack of Timbits®, adding even more excitement to the mix.
Daily Jackpot Prize: Returning this year is the thrilling Tims Financial $10,000 Daily Jackpot prize. Every roll revealed, whether it’s a winning roll or not, earns an entry for a chance to win this enticing jackpot. It adds an extra layer of anticipation and excitement to every Roll Up To Win™ experience.
How to Participate: To join in on the Roll Up To Win™ fun, participants need to download and use the Tims App or have a registered Tims Rewards Card. It’s essential to ensure that the app is updated to the most recent version to reveal rolls seamlessly and participate in the promotion effectively. For those who don’t have a Tims Rewards account yet, they can easily create one at www.timhortons.ca/signup and start earning rolls right away.
Roll Up To Win™ is more than just a promotion; it’s a celebration of community, camaraderie, and the joy of winning. Join millions of Canadians in the excitement of Roll Up To Win™ at Tim Hortons and discover the thrill of revealing your next big prize with every roll.
FAQs
To play Roll Up the Rim at Tim Hortons, follow these steps:
Get a Participating Cup: Purchase a hot or cold beverage, breakfast sandwich, wrap, or lunch/dinner food item at Tim Hortons. The cups eligible for Roll Up the Rim will have a special rim with a tab tucked underneath.
Earn a Roll: Use your registered Tims Rewards card when making your purchase. This earns you a roll for the Roll Up the Rim promotion.
Reveal Your Prize: Unroll the tab on your cup to reveal your prize. Prizes can vary and may include free Tim Hortons coffee, donuts, Timbits®, branded merchandise, gift cards, and even grand prizes like cars or cash.
Digital Roll Up to Win: If you prefer a digital experience, scan your Tims Rewards card before payment or use mobile ordering through the Tim Hortons app. This will earn you a virtual roll displayed on the app, which you can then “unroll” to reveal your prize.
Enjoy and Share: Roll Up the Rim is not just about winning prizes; it’s also about the excitement and camaraderie. Share your experiences, compare rolls with friends and family, and celebrate each other’s wins!
Remember to check the official Tim Hortons website or app for the latest details and rules regarding Roll Up the Rim to Win.
The 2024 Tim Hortons Roll Up the Rim (RUTR) contest has concluded. It took place from March 4th, 2024, to March 31st, 2024. Although earning new rolls ended on March 31st, participants had until April 12th, 2024, to reveal any rolls obtained during the contest period.
Here’s a breakdown of the important dates:
- Roll Up the Rim Contest Period: March 4, 2024 – March 31, 2024
- Last Day to Reveal Rolls: April 12, 2024 (by 11:59:59 PM ET)
- Last Day to Redeem Food/Beverage Prizes: April 17, 2024 (by 11:59:59 PM ET)
Tim Hortons may announce the dates for the next Roll Up the Rim contest later in the year. To stay updated, follow their social media channels or check their website for announcements.
The official list of prizes for the 2024 Tim Hortons Roll Up the Rim to Win (RUTR) contest isn’t readily available now that the contest has ended. However, based on past years and announcements leading up to the 2024 contest, we can expect that there were prizes across the following categories:
- Food and Beverage: This is typically the most common prize category and likely included free Tim Hortons coffee, donuts, Timbits®, breakfast sandwiches, and more.
- Merchandise: Tim Hortons might have offered branded mugs, t-shirts, hats, or other goodies as prizes.
- Gift Cards: Tim Hortons gift cards for future purchases were likely up for grabs.
- Big-Ticket Items: This exciting category might have included electronics, travel getaways, and even vehicles like new cars.
Additional Information:
- Changing Prizes: The specific prizes within each category can change from year to year.
- Unique Prizes: Some past contests have offered unique prizes related to current events or pop culture trends.
- Prize Rarity: The frequency of winning certain prizes varies. For example, you might win free coffee more often than a new car.
How to Stay Updated on Future Contests:
While you can’t participate in the 2024 Roll Up the Rim anymore, you can prepare for the next one! Here’s how to stay informed:
- Tim Hortons App: The app is often the first to announce the next contest dates and potential prize categories. Keep an eye on notifications or the app’s dedicated sections.
- Tim Hortons Website: The Tim Hortons website may have a news section or dedicated page for Roll Up the Rim. Check there for announcements about future contests.
- Social Media: Follow Tim Hortons on social media platforms like Twitter or Facebook. They frequently announce new contests and details about prizes through these channels.
By following these tips, you’ll be ready to participate and try your luck at winning exciting prizes in the next Tim Hortons Roll Up the Rim to Win contest!
No, you cannot physically roll up the rim on Tim Hortons cups to participate in Roll Up the Rim to Win as of today, June 7, 2024. The program transitioned to a digital format in 2020 due to the pandemic.
Here’s how Roll Up the Rim works now:
- Earn Rolls with Purchases: You earn rolls for eligible purchases at Tim Hortons by scanning your Tims Rewards card before you pay or by using mobile ordering through the Tim Hortons app.
- Reveal Prizes Virtually: Rolls are tracked within the Tim Hortons app. You “unroll” them virtually within the app to discover your prize.
While there’s no physical rim to roll up anymore, the excitement of revealing your prize and the chance to win big remain!
Since the most recent Roll Up the Rim to Win (RUTR) contest for Tim Hortons ended in April 2024, you won’t be able to earn new rolls or reveal prizes for that specific contest anymore. However, here’s how to check for any remaining rolls and prepare for the next contest:
Checking for Unrevealed Rolls (if applicable):
Open the Tim Hortons App:
- If you participated in the 2024 Roll Up the Rim and didn’t reveal all your rolls by the deadline (April 12th, 2024), you might still see them in the app.
Find the Roll Up the Rim Section:
- Look for a banner, icon, or notification within the app that indicates “Roll Up the Rim” or “RUTR.” Clicking on this will likely take you to a dedicated section for the game.
View Your Rolls (if any):
- The app should display the number of rolls you have left from the 2024 contest (if any). Unfortunately, you won’t be able to reveal them now, but you’ll see them reflected in the app.
Preparing for the Next Contest:
Download the Tim Hortons App (if you haven’t already):
- This is essential for participating in future Roll Up the Rim contests. The app is free and available for Android and iOS devices.
Register for a Tims Rewards Account (if you don’t have one):
- You can do this through the app or the Tim Hortons website. A Tims Rewards account is necessary to earn rolls in Roll Up the Rim.
Stay Updated:
- Keep an eye on the Tim Hortons app and website for announcements about the next Roll Up the Rim contest. They typically announce dates and sometimes tease prize categories in advance.
Follow Tim Hortons on Social Media:
- Their social media channels like Twitter and Facebook often announce new contests and details about prizes.
By following these steps, you’ll be ready to hit the ground running when the next Tim Hortons Roll Up the Rim to Win contest kicks off!